Amagi Announces Sixth Edition of FAST Conference in Partnership with AD Digital in São Paulo, Brazil
São Paulo, Brazil – February 8, 2024 – Amagi, a global leader in cloud-based SaaS technology for traditional TV and streaming, today announced that the 6th edition of the Amagi FAST Conference is scheduled to take place in São Paulo, Brazil on March 5, 2024. This year marks the first edition of the event to arrive in Latin America and has the collaboration of AD Digital, an important integrator of technological solutions and services for the Brazilian Media and Entertainment market, and a valuable partner of Amagi in the region.
The conference aims to be a key event for the leading names in the Media and Entertainment (M&E) industry, bringing together the entire ecosystem, such as publishers, platforms, agencies, brands and content owners, to explore the growing world of FAST Channels led by CTV. The event promises to offer insights into the opportunities and challenges of the FAST ecosystem, which is rapidly evolving in Latin America.
Participants will be able to follow a diverse agenda, including topics such as:
- FAST in Latin America: Opportunities and Challenges
- The Future of FAST
- Building a Scalable Business on FAST
- Can FAST be a Monetization Complement to Current Subscription-Based Models?
- CTV Advertising
Event schedule:
- Date: March 5, 2024
- Time: 8:30 am – 6:00 pm
- Local: Hotel Renaissance – Alameda Santos, 2233
Speakers include top executives from companies such as Globo, Samsung TV Plus, UOL, Tastemade, Google TV, Claro, SBT, Magnite, among others.
“We are excited to present the Amagi FAST Conference to Latin America in collaboration with AD Digital. As FAST continues to grow as a global phenomenon, Amagi is at the forefront as a category leader in this dynamic space,” said Ronaldo Dias, Director of Sales – Hispanic Americas, Amagi. “Our goal is to bring significant value to content creators and venues by giving them the tools and opportunities to thrive in the now rapidly growing FAST ecosystem. Together with AD Digital, we are committed to empowering the region’s media industry and facilitating the exchange of knowledge and innovation.”
“What we are seeing now is a movement in the Brazilian streaming market towards FAST. Since beginning our partnership with Amagi in 2022, our understanding of the future potential of this business model has increased significantly. This is a little of what we would like to explore with the FAST Conference São Paulo”, comments Daniela Souza, CGO at AD Digital. “It will be an opportunity to unite our value chain as a whole, from end to end, in a very rich discussion for everyone and strengthen collaboration so that our entire ecosystem wins in this process. We are very excited about this event.”
“I am especially excited about the opportunity to share valuable insights about the future of the FAST ecosystem during the event”, adds Vanessa Delgado, Head of FAST/Adtech at AD Digital. “The Amagi FAST Conference will be a crucial platform to discuss emerging trends and best practices in the industry, bringing together industry leaders and innovators to further drive growth and innovation in Brazil and Latin America.”
Click here to see the event agenda.
ABOUT AD DIGITAL
AD Digital focuses on the integration and co-creation of technology solutions that support the entire value chain from production to distribution of audio visual content. The company seeks to bring a perspective that combines business strategy and technology to support its clients in the most different initiatives, providing each project with a unique approach, focused on the objectives and KPIs of each business. With almost 30 years of experience, AD Digital has offices in São Paulo and Miami, and is ready to support companies across Latin America and the USA.
ABOUT AMAGI
Amagi is the industry's leading cloud platform, providing comprehensive management, distribution and monetization solutions for traditional and streaming TV services. Through continuous innovation and our make-move-monetize framework, we make video content fluid and accessible to everyone, across geographies and platforms – cable, D2C apps, FAST, CTV, VOD and OTA platforms. As a pioneer in cloud broadcasting, we offer state-of-the-art cloud migration services for broadcast TV networks, making it easy to transition your entire operations to the cloud. Globally, we work with over 800 content brands, delivering over 3,800 channels with deployments in over 150 countries, managing advertising opportunities in excess of 50 billion. We have a presence in New York, Los Angeles, London, Paris, Singapore, Seoul and Sydney, with innovation centers in Bangalore, Zagreb and Lodz, and a global media monitoring center in New Delhi.
