PRIVACY POLICY

About this document

This document refers to the privacy policy for data collected through access to our company's official website.

It should be clarified that the website www.ad-digitaltecnologia.com.br is maintained and operated by AD DIGITAL COMÉRCIO DE ELETRÔNICOS Ltda.

The privacy policy and terms of use apply to all users who access and visit our website.

The privacy of our website visitors is very important to us, and we are committed to protecting it. We collect and use some personal data belonging to those users who use this website.

We act as controller of this data in accordance with federal legislation and international information security standards.

Introduction

We provide this privacy policy, which contains important information about:

  • Who should use this website
  • What data we collect and what we do with it
  • Your rights in relation to your personal data
  • How to contact us

This policy explains what we will do with your personal information and aims to clarify to all interested parties about the types of data we collect, the reasons for collection and the way in which users of this website can access, update or delete their personal information.

These terms were drawn up in accordance with the General Personal Data Protection Law (Law 13,709/18), the Marco Civil da Internet (Law 12,965/14) and EU Regulation (n.2016/6790).

Who can use this website

Our website can be used by anyone who is interested in its content and who has authorization to access the internet.

Data we collect and reasons for collection

Personal data expressly provided by the user:

We collect the following personal data that users provide to us when using our website:

  • Full name;
  • Position and company where you work;
  • Email address;
  • Phone numbers;
  • Contact messages;

This data is collected at the following times:

  • When the user uses the contact form;
  • When the user contacts you via messaging applications, chats, phone calls, video calls or other means;
  • When the user registers to receive newsletters, discounts and materials such as infographics, e-books, surveys, case studies and spreadsheets, among other content;
  • When the user requests a quote or hire a service;
  • When the user schedules a meeting, consultation or demonstration of our products and services;
  • When the user participates in studies, polls and research;

The data provided by our users is collected for the following purposes:

  • To quote or hire our services;
  • To contact our customer service;
  • To send informational materials and educational content;
  • To communicate offers, announcements and promotions;
  • So that our employees can contact us via email, telephone, chat and text messages to carry out research and/or present products and services.
  • To send invoices and payment reminders;
  • To send messages relating to support or services, such as alerts, notifications and updates;
  • To send reminders and notifications for meetings and events;
  • For any and all purposes that the user authorizes us to do at the time of data collection;
  • To create an account/profile on our platform;
  • To comply with our legal, regulatory and tax obligations.
Personal behavioral data:

When the user visits our website, a 'cookie' is inserted in their browser through the Google Analytics software, to identify how many times they visited our website, how long they stayed on our website, since which city they accessed us and which pages they read. and recommended, among others.

We collect the following personal data through cookies and other forms that users generate and/or provide to us when using our website:

  • IP adress;
  • Geolocation and geographic location data;
  • Keywords and terms searched;
  • Reference source, browser type and version;
  • Pages visited, duration of each visit and visit history
  • Contextual data based on the browsing experience, such as dates and times of most frequent access, count of clicks on links and buttons, number of material downloads, newsletter openings, among others.

This data is collected at the following times:

  • When the user visits one of our pages;
  • When you read and/or comment on one of our publications and posts;
  • When you watch one of our videos online;
  • When the user logs in and out of the website;
  • When the user uses messaging or chat applications;
  • When the user contacts you via email, telephone or form;
  • When the user registers to receive newsletters, videos, spreadsheets, e-books, texts, infographics or any other content and materials;
  • When the user clicks on links, buttons, advertisements, images and videos;
  • When the user participates in online polls and surveys;
  • When the user forwards or shares our pages and content;
  • When the user requests a quote or hire a service;
  • When you carry out any type of interaction with our website;

The data generated and/or provided by our users is collected for the following purposes:

  • To ensure the security of the website;
  • To detect unusual behavior and security breaches;
  • To track where possible invasion attempts come from;
  • To comply with the legal determination of storing access records, in accordance with the provisions of art. 15 of the Marco Civil da Internet;
  • To generate visitation and interaction statistics with our website;
  • To develop new features on our website;
  • To optimize and improve the navigation, usability and layout of the website;
  • To understand how users use our website and help research new solutions, courses, content, products and services;
  • To carry out advertisements and communications targeted to user tastes and interests;
  • To personalize the experience of the user who visits our website;
  • For any and all purposes that the user authorizes us to do at the time of data collection;
  • To comply with our legal and regulatory obligations;
Sensitive personal data:

We do not collect sensitive data from our users, understanding those defined in arts. 11 et seq. of the General Personal Data Protection Law. We do not request information or collect data about health, political orientation, religious, ideological or philosophical conviction, ethnic or racial origin, sexual orientation, trade union membership, genetic or biometric data.

Cookies:

Cookies are small text files automatically downloaded to your device when you access and browse a website. They are used to identify devices, activities and user preferences.


Cookies do not allow any file or information to be extracted from the user's hard drive. It is not possible to, through cookies, have access to personal information that does not come from the user or the way in which they use the resources and functionalities of the website.


Disabling cookies that can be disabled may harm the user experience, as information used to personalize it will no longer be used.

The. Website Cookies

Website cookies are those sent to the user's computer or device, exclusively by the website. The information collected through these cookies is used to improve and personalize the user experience, and some cookies can, for example, be used to remember the user's preferences and choices, as well as to offer personalized content.

B. Third Party Cookies

Some of our partners may set cookies on the devices of users who access our website. These cookies, in general, aim to enable our partners to offer their content and services to the user who accesses our website in a personalized way, by obtaining navigation data extracted from their interaction with the website.

The user can obtain more information about third-party cookies and the way in which data obtained from them is treated, in addition to having access to a description of the cookies used and their characteristics, by accessing the following links:

Google Analytics: https://developers.google.com/analytics/devguides/collection/gajs/cookie-usage;

Facebook Pixel: https://pt-br.facebook.com/business/help/471978536642445?id=1205376682832142

w. Cookie Management

The user may oppose the registration of cookies by the website, simply by disabling this option in their browser. More information on how to do this in some of the main browsers used today can be accessed from the following links:

Internet Explorer: https://support.microsoft.com/pt-br/topic/excluir-e-gerenciar-cookies-168dab11-0753-043d-7c16-ede5947fc64d

Safari: https://support.apple.com/pt-br/guide/safari/sfri11471/mac

Google Chrome: https://support.google.com/chrome/answer/95647

Mozilla Firefox: https://support.mozilla.org/pt-BR/kb/cookies-informacoes-sites-armazenam-no- computador#w_configuracoes-de-cookies

Opera: https://www.opera.com/pt/secure-private-browser

The user can also oppose the use of cookies by the website itself, simply by deactivating them when they start using the website for the first time, by clicking on the cookie warning and then deactivating this option in their browser, to ensure that cookie registration has been disabled.

As soon as the user enters the website for the first time, they will have the option to block or allow the use of cookies, simply by selecting the corresponding option in the dialog box (cookie warning) that is automatically loaded as soon as our page is accessed.

Disabling cookies, however, may affect the availability of some tools and functionalities on the website, compromising their correct and expected functioning. Another possible consequence is the removal of user preferences that may have been saved, damaging your browsing experience.

Disabling all cookies, however, will not be possible, as some of them are essential for the website to function properly.

Data Sharing with Third Parties

Data collected through this website may be shared with the following companies, applications and/or tools:

  • We share some data with Google and other Analytics tools to perform analysis and generate reports;
  • We may share data with tools for building web pages, online forms and sending newsletters via email;
  • Partner companies or companies contracted to provide outsourced services such as marketing agencies, management software, automation applications, audits and/or payment processors;
  • Competent judicial, administrative or governmental authorities, whenever there is a legal determination, request, requisition or court order.
  • This data is shared for the following reasons and for the following purposes:
  • So that users can receive personalized browsing experiences, offers of products and services, according to their interests;
  • We may share data with partner companies that provide marketing, payment and data processing services or applications, for the purposes of enabling payments, audits, research, studies, analysis, creation of personalized content, advertising campaigns, automating tasks and/or improving the our service;
  • For any and all purposes that the user authorizes us at the time of data collection.

 

In addition to the situations informed here, it is possible that we share data with third parties to comply with any legal, technical or regulatory determination. In the case of Information to be shared in compliance with a request from a public authority, it will always be done pursuant to a court order, as defined by Law.

In any case, the sharing of personal data will comply with all applicable laws and rules, always seeking to guarantee the security of our users' data, observing technical standards and good information security practices.

By continuing to use this site you authorize us to share your data.

This website may operate together with other companies in a wide range of activities together with advertisers, sponsors, suppliers and commercial partners, online and offline, in addition to dissemination, advertising and performance analysis tools.

We reserve the right to share your information, including location, registration and interest data, with our partners, advertisers, suppliers and service providers, whenever possible, anonymously, in order to preserve your privacy. By means of this document, you expressly authorize us to carry out such sharing.

This website allows other companies and advertising networks to advertise on our platform through different technologies. Therefore, you may eventually directly receive advertisements, content and links displayed in a personalized way, according to your interests and behaviors on our platform, online social networks or other services with which you interact. To this end, data may be shared between us and these other companies, mainly unique identifiers, IP addresses, cookies and Java scripts, which can be used to measure the effectiveness of online advertising. Through this document, you expressly authorize us to share your data.

We are not responsible for the acts, advertisements and content generated by our commercial partners and ad networks, and this Policy does not apply to them, as we do not control them.

All your data, information and content can be considered assets in the case of negotiations in which we are part. Therefore, we reserve the right to include your data among the company's assets if it is sold, acquired or merged with another. Through this Policy you agree and are aware of this possibility.

Period for which personal data is stored

Personal data collected through the website is stored and used for the period of time necessary to achieve the purposes listed in this document and that takes into account the rights of its holders, the rights of the website controller and the applicable legal or regulatory provisions.

The minimum storage time is 6 months for behavioral data, according to Art. 15 of the Marco Civil da Internet and 5 years after the end of the relationship with the user for registration data, according to Art. 27 of the Consumer Protection Code .

Once the storage periods for personal data have expired, they may be removed from our databases or anonymized, except in cases where there is the possibility and/or need for storage due to legal or regulatory provisions.

If requested by the User, the data may be deleted before this period. However, the data may need to be kept for a longer period, for reasons of law, court order, fraud prevention (art. 11, II, “a” of the General Data Protection Law “LGPD”, Law No. 13,709 /2018), credit protection (art. 7, X, LGPD) and other legitimate interests, in accordance with article 10 of the LGPD. After the deadline and legal necessity, they will be deleted using safe disposal methods, or used anonymously for statistical purposes.

We emphasize that data may continue to be stored if there is any legal or regulatory justification, even if the purpose for which the data was collected and/or processed has been exhausted.

The data is stored continuously as long as the user has an active account on our website and/or continues to use, browse, interact, communicate and maintain some type of relationship or contact with us.

Once the processing and/or relationship with the user has ended, in compliance with the provisions of this section, the data is deleted or anonymized.

Legal bases for processing personal data

We process our users' personal data on the following legal grounds, which justify data processing:

 

Non-sensitive personal data
  • With the consent of the holder of personal data;
  • To comply with legal or regulatory obligations by the controller;
  • For the regular exercise of rights in judicial, administrative or arbitration proceedings;
  • For the execution of a contract or preliminary procedures related to a contract to which the holder is a party, at the request of the holder of personal data;
  • For credit protection.

 

Subject Consent
  • By using this website, requesting services and/or providing personal information, the user is consenting to this privacy policy.
  • Certain personal data processing operations carried out on our website will depend on the user's prior consent, which must be expressed freely, informed and unequivocally.
  • The user, when visiting this website, contacting, registering and/or carrying out any type of interaction with us, acknowledges that they are aware of this policy and can exercise their rights to cancel their registration, update their personal data and guarantee the veracity of the information made available by him.
  • The user may revoke their consent at any time and request the deletion of their data, and, if there is no legal hypothesis that allows or requires the storage of data, the data provided through consent will be deleted.

 

Compliance with legal or regulatory obligation by the controller

Some personal data processing operations, especially data storage, will be carried out so that we can comply with obligations set out in law or other regulatory provisions applicable to our activities.

User Rights

The website user has the following rights, granted by the General Personal Data Protection Law:

  • Confirmation of the existence of treatment;
  • Access to data;
  • Correction of incomplete, inaccurate or outdated data;
  • Anonymization, blocking or deletion of unnecessary, excessive or processed data that does not comply with the provisions of the law;
  • Data portability to another service or product provider, upon express request, in accordance with the regulations of the national authority, observing commercial and industrial secrets;
  • Deletion of personal data processed with the holder's consent, except in cases provided for by law;
  • Information from public and private entities with which the controller shared data;
  • Information about the possibility of not providing consent and the consequences of refusal;
  • Revocation of consent.

It is important to highlight that, under the terms of the LGPD, there is no right to delete data processed based on legal bases other than consent, unless the data is unnecessary, excessive or treated in non-compliance with the law.

How the holder can exercise their rights

Holders of personal data processed by us may exercise their rights by sending an email to the following address: marketing@ad-digitaltecnologia.com.br

Holders of personal data processed by us may exercise their rights by sending a message to our Personal Data Protection Officer, whether by email, form or correspondence.

To ensure that the user who intends to exercise their rights is, in fact, the holder of the personal data subject to the request, we may request documents or other information that can assist in their correct identification, in order to protect our rights and the rights of third parties. This will only be done, however, if absolutely necessary, and the applicant will receive all related information.

Security measures when processing personal data

We employ technical and administrative measures capable of protecting personal data from unauthorized access and situations of destruction, loss, loss or alteration of that data.

The measures we use take into account the nature of the data, the context and purpose of the processing, the risks that a possible violation would generate for the user's rights and freedoms, international security standards and the standards currently employed by companies similar to ours. .

Even though we do everything in our power to avoid security incidents, it is possible that a problem may occur caused exclusively by a third party, such as in the case of attacks by hackers or crackers, or even in cases of exclusive responsibility of the user, which occurs , for example, when he himself transfers his data to a third party. Therefore, although we are, in general, responsible for the personal data we process, we are exempt from responsibility if an exceptional situation such as these occurs, over which we have no control.

In any case, if any type of security incident occurs that could create significant risk or damage for any of our users, we will inform those affected and the National Data Protection Authority about what happened, in accordance with the provisions of the Law.

Versions and Changes to our policy

This version of this Privacy Policy was last updated on: 18/02/2021.

We reserve the right to modify the privacy policy at any time, especially to adapt them to changes made to our website, whether by making new features available or by canceling or modifying existing ones.

Whenever there is a modification, our users will be notified about the change.

Jurisdiction for Dispute Resolution

This document is governed by and must be interpreted in accordance with the laws of the Federative Republic of Brazil.

Any disputes must be presented in the court of the district where the company's headquarters are located.

To this end, the Court of the District of São Paulo/SP is elected as the competent authority to resolve any issues that may arise from this document, expressly renouncing any other, however privileged it may be.

How to contact us

To clarify any doubts about this Privacy Policy or the personal data we process, please contact our Personal Data Protection Officer, through any of the channels below:

Email: marketing@ad-digitaltecnologia.com.br

Telephone: +55 11 3467-3353

Address: Alameda Jaú, 1742 – 13th Floor, Bela Vista São Paulo / SP – CEP 01420-904

No further.